Primer Group of Companies is an appointed member of the Academe Industry Board for the College of Business Administration of the National University. The Company was represented by Ms Christie Aura Marie "Tutie" A. Ilano, Head of Talent Acquisition, and Ms Ma. Cristina "Tin" C. Lim, Talent Acquisition Officer, at the board meeting held at the National University - Manila on April 19, 2023. Through its Representatives, the Primer Group of Companies will serve as the Advisor of the College to achieve excellence and produce quality graduates who can compete on the changing industry requirements.
Through this partnership, students of National University are given the opportunity to gain valuable insights into the workings of the corporate world. As part of the curriculum, students are required to take part in activities and projects that involve Primer Group. This allows them to see first-hand how business concepts such as marketing, finance, and operations work in a real-life setting.
The partnership between National University and the Primer Group offers a range of benefits to both organizations. Christie A. Ilano of Talent Acquisition explained, "By being an industry board member, the company gets to tap into the research capabilities of National University to aid in the development of new products and services. It also provides a channel for the company to interact with potential future employees which will greatly support our Internship Program, especially in the areas of Accountancy, Sales and Marketing, Research and Analytics, and Human Resource Management."
Furthermore, Kristina Dianko, Senior Manager for Leadership and Talent Management, also shared that "This is just the start of many other initiatives to strengthen school/University partnerships, allowing the Primer Group to take part in the formation and development of the youth and future KaPrimers". Ultimately, this partnership underscores the value of collaboration between businesses and educational institutions, serving as a model for others to follow.