In recognition of its overall efforts in digital marketing, operations, logistics, and credibility, JanSport received nomination for the E-Commerce Excellence Award at the 21st Outstanding Filipino Retailers (OFR) Awards of the Philippine Retailers’ Association.
Among 62 entries submitted to the OFR Awards this year, JanSport made it among the finalists, alongside authorities in retail such as Wilcon Depot, Mercury Drug, Sunnies Studios, Metro Retail, Robinsons Easymart, Robinsons Selections, De Oro Pacific Home Plus, Robinsons Place Iligan, SM Lanang Premiere, Megaworld Venice Grand Canal Mall, SM Supermarket, Robinsons Department Store, BAYO, and Shopee.
Primer Group representatives, joined by Managing Director Jerry Sy, gathered with the biggest names in the retail industry at the awarding ceremony last June 20, 2019 at the Makati Shangri-La. Jerry Sy thanked the entire team who have contribute to the recognition, and expressed great happiness in joining the team on stage.
Representatives from the Primer Group of Companies at the 21st OFR Awards Night
Ten retail brands and stores epitomizing the model of a successful retailer in terms of growth, creativity, and best business practices were awarded in different categories, such as Retailer of the Year, Outstanding Visual Merchandising Campaign, among other.
For 20 years, PRA and the Department of Trade and Industry (DTI) has been running the OFR Awards to motivate Filipio retailers to elevate its standards and practices, and be at part with world-class entities. Since 1997, over 200 Filipino retailers and shopping centers have received recognition at the OFR Awards.
Primer Group joins some of the biggest names in the retail industry on stage
This year’s roster of judges included: DTI Asst. Secretary Ms. Ann Claire Cabochan, PRA Chairman Atty. Paul Santos, PRA Vice Chairman Mr. Mars Chua, PRA Vice Chairman Mr. Lorenzo Formoso, Shangri-La Plaza Division Head (Tenant Management) Mr. Cesar Jose Jesena, Ayala Land Central Leasing Unit Head Mr. Mark Anthony Sablan, Jr., The Nielsen Company Executive Director Mr. Patrick Cua, Metro Society Editor-In-Chief Mr. Raul Manzano, Manila Times COO Ms. Blanca Mercado, Retail Consultant Mr. Bong Tamano, Style Purveyor Ms. Tessa Prieto-Valdes, Vasavah Consultancy President and COO Mr. Matthew Roman, Springtime Design Limited Managing Director Mr. Chris Dingcong, and Resource Speaker on Retail, Hospitality, and Tourism Mr. Francis Dela Cruz, with SGV & Co. as the official auditor.